While MSPs predominantly prioritize expanding their hardware and software resources, it turns out their clients tend to see things differently. Numerous research studies have established that MSP customers consider service experience to be the most important aspect. Continue reading
The recent coronavirus outbreak has led to one more loophole in your customers’ protection against phishing techniques. Hackers are impersonating health organizations to persuade users to download an infected file or leave their credentials on scam websites. Continue reading
Even when they must, many MSPs refuse to raise prices. Instead of generating more MRR to cover additional costs, these business owners settle for decreasing profit margins. They don’t have to, but they do. For them, they’d rather not have difficult conversations with clients about price increases. If this sounds like you, there are steps you can take to ease your way into these sensitive discussions. Continue reading
The typical MSP doesn't have an MBA or a background in business management. Yet running a successful MSP operation nonetheless requires careful management of the financial aspects of the business. Continue reading
MSPs must perform a variety of tasks and processes -- such as accounting, payroll, sales quotes and invoicing -- to run the financial side of their business. Sometimes, it can be challenging to find the right software to help you manage all of these finance and accounting operations. Continue reading
If you're an MSP, you're probably familiar with the concept of Key Performance Indicators, or KPIs, for monitoring the management of software and systems.
But the usefulness of KPI is not limited to the technical realm. Continue reading
Understanding profit margins is a key step in building a successful MSP business. And although profit margins may seem confusing if you don’t have a background in business, they are a relatively simple concept once you break them down. Continue reading
Going by the exponential growth that the MSP industry is currently experiencing, it goes without saying that the competition is getting tougher. And to dominate, you’ve got to go beyond delivering great customer service by also investing heavily in lead acquisition too. Continue reading
According to 85% of the MSPs surveyed* in 2019, ransomware is one of the most predominant types of malware attacks for small to medium-sized businesses. Also, MSPs further noted that their clients continue to fall victim to ransomware attacks even when they install endpoint detection, pop-up blockers, email filters, plus antivirus software.
Social media is a free publicity tool at the service of sales forces across businesses. MSPs who are not using social media platforms are likely to lag behind the competition to a considerable extent. Many customers first search on social media for the services they require. Many also seek information about necessary services from their social media contacts. Continue reading
CloudReso provides managed backup services to hundreds of businesses. Given that the MSP was founded in 2018, turning to the cloud for its backup storage needs was an easy decision. Yet the company faced a more difficult challenge in finding managed backup software that fits its needs -- especially when it came to white-labeling its backup services in order to offer them under its own brand. Continue reading
Delivering reliable data backup services is challenging in any setting. But for MSPs who work with clients in regions prone to natural disasters, such as California, backing up data reliably is even more difficult — especially if customers expect the option of being able to store data locally as well as in the cloud. Continue reading
