When an MSP grows and becomes more mature, its owners eventually recognize the need for sales and marketing operations. And yet, many still overlook branding. Although not essential and, for sure, not the first thing to build your MSP around, recognizable branding, such as the vision and the mission statement, the elements of design embedded into various details of your website, office interior, and clothes might become a small, yet visibly shining gem that will allow you to stand out from the crowd even more. Continue reading
Serving MSP Healthcare Customers: Tips and Best Practices
Today, technology is at the center of modern medicine, which is why IT expertise is a skill that’s growing in importance for healthcare providers. The complexity of data systems, networks, and cybersecurity continues to increase each day. With this being the case, managed IT service providers (MSPs) are poised to be more valuable than ever. Continue reading
Top Challenges for MSPs in 2021
While MSPs undoubtedly are looking forward to the new year, they may want to first look back at 2020. Many of the challenges they faced in 2020 are simply rolling over into 2021, and if MSPs aren’t careful, they’re going to fall into the same traps. Continue reading
Should You Outsource Your MSP Help Desk?
You might already be using an MSP help desk software to manage questions from users and customers, ensuring everything is streamlined and organized. But outsourcing your help desk can prove beneficial for the future growth of your business.
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MSP Master Service Agreement: 5 Essentials It Should Cover
There are several basic documents each managed IT provider should employ. An MSP master service agreement, MSA for short, is one of these, and the first to be set up. This is the agreement that defines the obligations of two parties – you as an MSP, and your client. Continue reading
Top MSP Industry Trends in 2021
No one, including market analysts, economists, futurologists, or any other trend specialists out there, could quite have expected what happened in the year 2020. In this article, we will define four MSP technological trends that will definitely be in great demand in 2021. Also, we will overview the best tips and tricks to boost your sales and marketing in the upcoming year. Continue reading
Top 43 Clients’ Questions MSPs Should Answer
Whether you’re meeting new prospects or dealing with existing customers, you’ll need to answer questions. From pricing to your overall business practices, clients will ask just about everything. Continue reading
Cold Calling: Are You Doing It Right?
Not everybody’s comfortable with cold calling prospects, but those who are can generate additional revenue for your business — as long as they’re cold calling the right way.
Cold calling isn’t dead; it’s just evolving. Continue reading
4 Reasons Not to Use Linux as an MSP
In certain cases, Linux offers great advantages to MSPs who need an operating system to run on their own systems, or to provision servers and workstations for their clients. Most Linux distributions are free of cost. There is also a variety of free applications available to run on them. You don’t need to worry about managing licenses. Linux, in general, is not susceptible to most of the malware that can affect Windows. Continue reading
Vendor Management Guide for MSPs
Behind every great MSP is a lineup of strong vendors to support them.
Just as vendors rely on MSPs to deliver their products to customers, an MSP also relies on the vendor to deliver equipment and technology, as well as support them with financing and other resources. Continue reading
Is the Pay-as-You-Go Model a Viable Option for MSPs?
When it comes to making big IT and services purchases, not every client may want to buy the same way.
This is especially true for MSPs, as small businesses often make up a significant portion of their clientele. A small business with a tight budget might not be able to afford a full-service managed service offering or maybe such a small business that the owners don’t feel like they need that level of support. Continue reading
IAM vs PAM vs PIM: Guide to Access Management
With the rise in the number of solutions and applications that organizations are using, corporate access management becomes a critical layer of protection and should be treated accordingly. However, access management is not a cloud-only concept. It directly affects most of the IT assets in the organization, starting with desktop log-ins and up to physical access to the server lockers. So, to provide maximum possible security in the organization, you should embed a centralized access management policy. Continue reading