{"id":41225,"date":"2020-06-04T13:38:47","date_gmt":"2020-06-04T09:38:47","guid":{"rendered":"https:\/\/www.msp360.com\/resources\/?p=41225"},"modified":"2025-11-21T12:45:36","modified_gmt":"2025-11-21T08:45:36","slug":"17-convincing-msp-statistics","status":"publish","type":"post","link":"https:\/\/www.msp360.com\/resources\/blog\/17-convincing-msp-statistics\/","title":{"rendered":"17 MSP Statistics to Show the Value of Managed Services"},"content":{"rendered":"<p>Convincing businesses to leverage your IT services can be tough. What can you do to demonstrate the value your MSP provides to clients? Well, numbers are more persuasive than words. Here is a list of 17 statistics broken down into three categories for you to use the data to drive your MSP sales approach.<!--more--><\/p>\n<h2>Cybersecurity MSP Statistics<\/h2>\n<p>Help your prospects to understand the importance of cybersecurity services by illustrating current cybersecurity threats, the holes that leave many businesses vulnerable to cyberattacks, and the results of not having a robust security strategy in place. Try not to scare your prospect to death, but rather show how partnering with your MSP can help their data stay safe and secure.<\/p>\n<p>1. It's predicted that, by 2021, cybercrime will cost the world $6 trillion annually (<a href=\"https:\/\/cybersecurityventures.com\/cybercrime-damages-6-trillion-by-2021\/\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>2. On average, there is a hacker attack every 39 seconds (<a href=\"https:\/\/www.securitymagazine.com\/articles\/87787-hackers-attack-every-39-seconds\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>3. 1 in 323 emails sent to small businesses is malicious (<a href=\"https:\/\/www.infosecacademy.io\/blog\/cybersecurity-statistics-small-business-need-to-know\/\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>4. 95% of cybersecurity breaches are due to human error (<a href=\"https:\/\/i.crn.com\/sites\/default\/files\/ckfinderimages\/userfiles\/images\/crn\/custom\/IBMSecurityServices2014.PDF\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>5. The average cost of a data breach in 2020 will exceed $150 million (<a href=\"https:\/\/www.juniperresearch.com\/home\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>6. 60% of small businesses that are victims of a cyberattack go out of business within six months (<a href=\"http:\/\/www.bankinfosecurity.com\/blogs\/60-hacked-small-businesses-fail-how-reliable-that-stat-p-2464\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>7. 56% of Americans don\u2019t know what steps to take in the event of a data breach. (<a href=\"https:\/\/www.varonis.com\/blog\/data-breach-literacy-survey\/\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>8. On average, SMBs experience 8+ hours of downtime during a breach (<a href=\"https:\/\/www.turbotekcomputer.com\/resources\/small-business-it-blog\/the-state-of-small-business-it\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>9. 62% of SMBs lack the in-house skills to handle cybersecurity (<a href=\"https:\/\/www.maricopa-sbdc.com\/15smallbusinesscybersecuritystatistics\/\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>10. 21% of company data folders are not protected in any way (i.e., are open to anyone) (<a href=\"https:\/\/www.varonis.com\/2019-data-risk-report\/\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<div class=\"call-to-action\">\n<div class=\"call-to-action__left\" style=\"width: 65%;\">\n<div class=\"call-to-action__title\">Responding to Data Breach: Guide for MSPs<\/div>\n<div class=\"call-to-action__text\">Learn how to create a flexible and robust data breach response plan and prepare for the unexpected.<\/div>\n<\/div>\n<div class=\"call-to-action__right\" style=\"width: 35%;\">\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.msp360.com\/resources\/wp-content\/uploads\/2020\/05\/PDF.png\" alt=\"Whitepaper icon\" \/><\/p>\n<p style=\"text-align: center;\"><!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper hs-cta-deferred\" id=\"hs-cta-wrapper-62d663a3-9fca-42d8-9dc3-fdc92166abc0\" data-portal=\"5442029\" data-id=\"62d663a3-9fca-42d8-9dc3-fdc92166abc0\"><span class=\"hs-cta-node hs-cta-62d663a3-9fca-42d8-9dc3-fdc92166abc0\" id=\"hs-cta-62d663a3-9fca-42d8-9dc3-fdc92166abc0\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/5442029\/62d663a3-9fca-42d8-9dc3-fdc92166abc0\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-62d663a3-9fca-42d8-9dc3-fdc92166abc0\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/5442029\/62d663a3-9fca-42d8-9dc3-fdc92166abc0.png\" alt=\"CTA\"><\/a><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<\/div>\n<\/div>\n<h2>Ransomware MSP Statistics<\/h2>\n<p>Ransomware still remains one of the most dangerous and commonly spread types of malware. This is why it\u2019s critical for MSPs to share recent ransomware statistics and trends with their clients and prospects.<\/p>\n<p>11. 63% of ransomware victims in 2019 were small businesses (<a href=\"https:\/\/www.beazley.com\/news\/2019\/beazley_reports_a_37_rise_in_ransomware_incidents.html\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>12. During 2019, in the US, the ransomware infected 113 state and municipal governments and agencies, 764 healthcare providers, and 89 universities, colleges, and school districts (<a href=\"https:\/\/blog.emsisoft.com\/en\/34822\/the-state-of-ransomware-in-the-us-report-and-statistics-2019\/\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<div class=\"call-to-action\">\n<div class=\"call-to-action__left\" style=\"width: 40%;\"><img decoding=\"async\" src=\"https:\/\/www.msp360.com\/resources\/wp-content\/uploads\/2020\/06\/Ransomware-Awareness-Poster-Pack-2.png\" alt=\"Poster Pack\" \/><\/div>\n<div class=\"call-to-action__right\" style=\"width: 60%;\">\n<div class=\"call-to-action__title\">MSP's Ransomware Awareness Poster Pack<\/div>\n<div class=\"call-to-action__text\">\n<p>4 white-label posters to help you educate your end-users on how not to get hit by ransomware.<\/p>\n<\/div>\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper hs-cta-deferred\" id=\"hs-cta-wrapper-38530902-54cb-489c-9f02-772612f0072d\" data-portal=\"5442029\" data-id=\"38530902-54cb-489c-9f02-772612f0072d\"><span class=\"hs-cta-node hs-cta-38530902-54cb-489c-9f02-772612f0072d\" id=\"hs-cta-38530902-54cb-489c-9f02-772612f0072d\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/5442029\/38530902-54cb-489c-9f02-772612f0072d\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-38530902-54cb-489c-9f02-772612f0072d\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/5442029\/38530902-54cb-489c-9f02-772612f0072d.png\" alt=\"CTA\"><\/a><\/span><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div>\n<\/div>\n<h2>Backup and Disaster Recovery (BDR) MSP Statistics<\/h2>\n<p id=\"last\">Having a data backup and recovery solution is essential for all companies of any size or type. Show your prospects why they need to protect their business data, what the causes of data loss are, and how much time and money it would cost if they lost business-critical information.<\/p>\n<div id=\"slidebox\"><a class=\"close\">\u00a0<\/a><!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper hs-cta-deferred\" id=\"hs-cta-wrapper-353c6eca-a476-4800-b73e-aa55b0c47613\" data-portal=\"5442029\" data-id=\"353c6eca-a476-4800-b73e-aa55b0c47613\"><span class=\"hs-cta-node hs-cta-353c6eca-a476-4800-b73e-aa55b0c47613\" id=\"hs-cta-353c6eca-a476-4800-b73e-aa55b0c47613\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/5442029\/353c6eca-a476-4800-b73e-aa55b0c47613\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-353c6eca-a476-4800-b73e-aa55b0c47613\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/5442029\/353c6eca-a476-4800-b73e-aa55b0c47613.png\" alt=\"CTA\"><\/a><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/div>\n<p>13. Only 21% of SME companies have a full disaster recovery plan (<a href=\"https:\/\/www.securitymagazine.com\/articles\/92064-new-infrascale-research-indicates-more-than-1-in-5-smbs-lacks-proper-data-protection\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">source<\/a>).<\/p>\n<p>14. The average cost of downtime to a business is $5,600 per minute (<a href=\"https:\/\/blogs.gartner.com\/andrew-lerner\/2014\/07\/16\/the-cost-of-downtime\/\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>15. The most common causes of data loss are hardware\/system failure (31%), human error (29%), and viruses, malware, or ransomware (29%) (<a href=\"https:\/\/blog.storagecraft.com\/data-loss-statistics-infographic\/\" target=\"_blank\" rel=\"noopener noreferrer\">source<\/a>).<\/p>\n<p>16. A simple drive recovery can cost upwards of $7,500, and success is not guaranteed.<\/p>\n<p>17. 58% of SMBs say they test their disaster recovery plan just once a year or less, while 33% say they test infrequently or never at all.<\/p>\n<p><span class=\"further-reading \">Further reading<\/span> <a href=\"https:\/\/www.msp360.com\/resources\/blog\/backup-vs-disaster-recovery\/\">B<span data-sheets-root=\"1\" data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;backup and disaster recovery&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:577,&quot;3&quot;:{&quot;1&quot;:0},&quot;9&quot;:1,&quot;12&quot;:0}\">ackup and disaster recovery<\/span><\/a><\/p>\n<div class=\"call-to-action\">\n<div class=\"call-to-action__left\" style=\"width: 40%;\"><img decoding=\"async\" src=\"https:\/\/www.msp360.com\/resources\/wp-content\/uploads\/2020\/06\/Marketing-Toolkit-for-Selling-Disaster-Recovery.png\" alt=\"Marketing assets\" \/><\/div>\n<div class=\"call-to-action__right\" style=\"width: 60%;\">\n<div class=\"call-to-action__title\">Marketing Toolkit for Selling Disaster Recovery<\/div>\n<div class=\"call-to-action__text\">\n<p>Download these free white-label templates designed to help MSPs sell DR services.<\/p>\n<\/div>\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper hs-cta-deferred\" id=\"hs-cta-wrapper-906fd7f3-2ccd-4ba4-9a1b-d694480a2f4e\" data-portal=\"5442029\" data-id=\"906fd7f3-2ccd-4ba4-9a1b-d694480a2f4e\"><span class=\"hs-cta-node hs-cta-906fd7f3-2ccd-4ba4-9a1b-d694480a2f4e\" id=\"hs-cta-906fd7f3-2ccd-4ba4-9a1b-d694480a2f4e\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/5442029\/906fd7f3-2ccd-4ba4-9a1b-d694480a2f4e\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-906fd7f3-2ccd-4ba4-9a1b-d694480a2f4e\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/5442029\/906fd7f3-2ccd-4ba4-9a1b-d694480a2f4e.png\" alt=\"CTA\"><\/a><\/span><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div>\n<\/div>\n<h2>Conclusion<\/h2>\n<p>Use these facts in your communications with clients and prospects to strengthen the way you sell your services and technical expertise. Don\u2019t forget, however, that facts are not everything. You need to create a sales strategy that focuses on the right leads at the right time. Want to know more? Check out our comprehensive guide on <a href=\"https:\/\/www.msp360.com\/resources\/blog\/msp-sales\/\">MSP sales<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Convincing businesses to leverage your IT services can be tough. What can you do to demonstrate the value your MSP provides to clients? Well, numbers are more persuasive than words. Here is a list of 17 statistics broken down into three categories for you to use the data to drive your MSP sales approach.<\/p>\n","protected":false},"author":59,"featured_media":41260,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[877,884],"tags":[],"class_list":["post-41225","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-articles","category-msp-business-articles"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/posts\/41225","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/comments?post=41225"}],"version-history":[{"count":8,"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/posts\/41225\/revisions"}],"predecessor-version":[{"id":61391,"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/posts\/41225\/revisions\/61391"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/media\/41260"}],"wp:attachment":[{"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/media?parent=41225"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/categories?post=41225"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.msp360.com\/resources\/wp-json\/wp\/v2\/tags?post=41225"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}